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Features

The Way forward?

5 hours ago

Writer:

Andrew Frankel | Ti founder

Date:

16 September 2026

If you have been in central London of late, you’ll not have failed to spot them: white Jaguar I-Paces which have sprouted weird excrescences, none more obvious than what appears at first to be something not unlike a conning tower growing out of their roofs. And the always well-informed Ti subscriber will know exactly what they’re looking at: the autonomous ride company Waymo is trialling in the capital, with the aim of transforming personal intra-urban transport in the same way it is already starting to do across 15 American cities from San Francisco to Miami.

And transformative it appears to be. Everyone I’ve spoken to who’s used the service would recommend it in a heartbeat. One San Francisco-dwelling friend said, ‘I never take Ubers any more. Waymo or walking!’ But why? I could see the advantages for Waymo of not having to pay drivers once sufficient scale is reached to offset the surely mammoth set up costs, but for the passenger? Well there’s doubtless great novelty value in being driven by a car with no driver, but beyond that? Ride for ride, Waymo is around 13 per cent more expensive than Uber and if, one minute into the ride, you realise you’ve accidentally left your briefcase behind, you can’t ask Waymo to nip back and get it. So I thought I’d better find out for myself.

I think the first thing to say is that in some regards, it was a distinctly sub-optimal experience. I wanted it to take me from close to the Golden Gate Bridge to the airport, a journey that should take 20 minutes in ideal conditions and no more than 35 at rush hour peak. But mine not only couldn’t take me to the airport – presumably because Waymo had not yet reached an agreement with the authorities – but the journey to the closest accessible point (a Marriott hotel) was scheduled for 1hr 20mins because right now in San Francisco, Waymos are not using the freeway. I’m told it’s something to do with the latest software, is only a glitch and they’ll be bowling along at 65mph like everyone else very soon. But I’d deliberately left a stack of time so, for me and on this occasion, it was no deal at all; if I’d been late for my flight it could have been a very big deal indeed.

It's a Jaguar I-Pace, but not as we know it...

Just like Uber, you order the car via an app, but unlike Uber, which tells you a car is two minutes away, gets you to commit to the journey, and only then admits it’s only just started looking for a driver, Waymo told me its nearest car was 14 minutes away, which then turned up in six. It had my initials shining out the dome like a particularly unabashed Blackpool illumination, so there was no mistaking for whom it was intended, and parked up at my feet. A button on the app unlocked the door and I was in. Seated and belted in an otherwise empty car, I slid my finger along an arrow on the app, thereby instructing the car to crack on, sat back and awaited developments.

Which were both entirely mundane and utterly extraordinary, depending, I guess, on your previous level of exposure to such sorcery. The car simply indicated, and pulled out into the traffic. My instinct, as your fearless, impossible-to-impress reporter, was simply to start laughing. Except I couldn’t. I was in a moving car, I wasn’t driving it, therefore somewhere deep near the reptilian core of my overly conditioned brain, I concluded I could not be alone despite all the evidence to the contrary. And gales of disbelieving giggles simply didn’t feel appropriate in such circumstances. For the first time in my life I felt profoundly self-conscious while at the same time being entirely alone.

Once you’ve found a way of getting over yourself, your next instinct is to examine how you’re being driven. And yes, I was looking for and, I’m not that ashamed to admit, hoping to find shortcomings in the levels of skill on display. Because there was a part of me that felt threatened by the idea of a mere machine being better at one of a remarkably short list of things I can do to a better than proficient standard.

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"You don’t drive in the middle lane, you drive in the middle of the middle lane; unerringly, with zero discernible deflection to one side or the other. Ever"

As with Uber, you summon your Waymo ride using an app

But here’s the thing, which I had absolutely not appreciated until I saw it for myself. Waymos drive beautifully. With LIDAR accurate to distances best measured in millimetres, you don’t drive in the middle lane, you drive in the middle of the middle lane; unerringly, with zero discernible deflection to one side or the other. Ever. Only then do you realise how you have an inbuilt hysteresis which just damps out the inevitable gentle side-to-side swaying of only a few centimetres of probably most human drivers. It’s not important so it doesn’t bother you; until you’re in a car that doesn’t do it.

I’d say the way it brakes to a halt was almost poetic if I didn’t want the comments filling up with typically polite and constructive observations that I had finally disappeared up my own fundament. But I’ve been lucky enough to have been driven by a large number of professional drivers, and I’ve probably only ever come across a handful as good as Waymo at feathering the brakes as the car slows, eliminating entirely the rearward lurch in that instant when the car stops and the brakes are released.

Then you start to think of all the things you could do, that you could never do in any other moving car you were not driving: sing at the top of your voice; pick your nose; burp the national anthem; set a new PB for duration of breaking wind; really the possibilities are quite endless. But hate to disappoint as I do, I did none of the above and satisfied myself only with doing what I imagine most people actually do during their first Waymo ride, and sent goofy videos of the event to friends and family.

“If it is stuck behind a dawdling car on a two or three lane road, it’s not keen on nipping into the next lane and accelerating past as would you and I. And if it approaches a stop sign with traffic directly ahead, but an empty lane to the left, it won’t promote itself and you to the front of the queue”

ti quotes

And then, a proper challenge. We approached a crossroads, halfway across which was a lorry with a vast and low trailer that had become beached on the crest of one of San Francisco’s many hills. There was no other traffic, the way round the lorry and ahead was completely clear; any human driver would just nip around, briefly but safely straying onto the wrong side of the road and continuing their journey. What would the Waymo do? It instead chose to turn left, drive up to the next junction, then do a 360 degree circumnavigation of an entire city block before coming back down the same road we had just gone up, and turning left again back onto the road we wanted to be on all along. It made sense and no sense at the same time. To Waymo, it solved the problem but even if a human driver had decided not to dodge around the lorry, they’d have simply turned onto a parallel street and rejoined some distance the other side of the obstacle.

A few more observations. The famously law-abiding Waymo does speed. At least my one did. It would approach a sign signalling a lower speed limit, but only lift off once the sign had been reached, so technically speeding for that short period of time while the speed was being shed. If it is stuck behind a dawdling car on a two or three lane road, it’s not keen on nipping into the next lane and accelerating past as would you and I. And if it approaches a stop sign with traffic directly ahead, but an empty lane to the left, it won’t promote itself and you to the front of the queue.

Also, Waymos have pedals. It goes without saying you’re not allowed in the driver’s seat, but idiots must have had to try and wrest control from their autonomous expert in the past. I’m sure it’s not possible and I know there are cameras which certain illicit operations will trigger, and I guess the controls are needed for manoeuvring the car around storage and charging facilities. Besides, the I-Pace had them when new and maybe getting rid of them was more trouble than it was worth.

Watching the steering wheel turn by itself feels bizarre at first

But here is the most surprising thing of all. In the shortest period of time, the sheer apparent impossibility of what is happening before your very eyes evaporates. It is replaced by an absolute certainty that you are in the hands of a master, and what appears to be an infallible one at that, which not even the finest human chauffeur could claim. The near elimination of fore and aft pitch – because it gains speed as smoothly as it sheds it – makes the environment inside incredibly restful. Press a button on a screen in the rear to shove either or both front seats as far forward as they’ll go, and suddenly you have limo levels of legroom. You relax.

For me, a simply appalling passenger, I found this mode of progress utterly persuasive. My normal thought processes: has he seen this? Why did he do that? What’s he going to do next? – were rendered instantly, utterly and quite wonderfully irrelevant. I’d like to say it drove as I would drive but I cannot, because in that environment it simply drove better than would I. I did feel like saying ‘see you on the track, punk’ or less polite words to that effect, but I thought that might be rather childish.

We arrived at the Marriott the best part of an hour after we would have arrived at the airport had I got a taxi, and I then had to order an Uber to take me the last couple of miles to the terminal. So in objective terms, the Waymo ride was completely hopeless, but on this occasion I didn’t care. My five-star-rated Uber driver was really good, a nice chap with whom I exchanged customary introductory pleasantries and then spoke no more, which is just how I like it. But his driving – very good by any normal standard – was not in the same league as the Waymo way.

Waymo is now a viable alternative to a minicab in many cities

I am, I am sure, unusually sensitive to such matters so perhaps you should not read too much into it, but I can report only as I find. What I expected to find was a service with unquestionable novelty value but whose wider appeal was not apparent particularly as, at least for now, it appears not to be trying to compete with Uber and the others on price. I thought I’d have an amusing, slightly surreal experience, a small box ticked off the do list and probably not bother with it again. Did I get that wrong. Having checked out journey times in advance – I could have been really caught out by its inability or unwillingness to use the freeway – I’ll use Waymo at every opportunity in future. More, 10 years from now I predict that in most big cities in the US and probably plenty more including some of the UK, autonomous taxis will become the norm, and more traditional methods increasingly the alternative to the main event. Nor are the ramifications for those who depend on driving minicabs to earn their livings lost on me. But for the consumer, so long as it goes where they want, it’s just a better product.

I understand those who are reluctant, who mistrust the idea of putting their lives in the hands of a non-sentient computer system which couldn’t care less not only about you, but about itself either. I felt strangely uneasy about it at first too. Not any more. Waymo or walk? From now on, and where it is an option, that will become my mantra too.