Features

Back to Library >
ti icon

Features

Not in my portfolio

8 months ago

Writer:

Julian Thomson | Designer

Date:

2 February 2022

Geoff Lawson, a former Design Director of Jaguar, once compared our line of work to making movies: ‘Designing cars is like making a film – most of it ends up on the cutting-room floor.’

So car designers, if they’re lucky, can watch proudly as the covers are pulled off a new model they’ve bled over for the last five years, flashbulbs blinking at a global launch at the Geneva Motor Show. However, for each of these moments there are dozens of proposals and ideas that don’t quite make it over the finish line.

Start your 30-day free trial to continue reading this article.

Begin free trial

Already subscribed? Click here to log in.